The Most Expensive Stores in Beverly Hills
Rodeo Drive — where Hollywood meets luxury. Home to the world’s most iconic fashion houses and jewelers, ranked by Average Price Tag (APT) with real price data from 45 luxury destinations.
Top 12 Most Expensive Stores in Beverly Hills
Updated quarterly. Ranked by Average Price Tag (APT) in USD. Credibility score reflects data quality and recency.
Harry Winston — Rodeo Drive
Jewelry
Van Cleef & Arpels — Rodeo Drive
Jewelry
Graff — Rodeo Drive
Jewelry
Cartier — Rodeo Drive
Jewelry
Tiffany & Co. — Rodeo Drive
Jewelry
Chanel — Rodeo Drive
Fashion / Handbags
Louis Vuitton — Rodeo Drive
Handbags
Hermès — Rodeo Drive
Handbags
Dior — Rodeo Drive
Fashion
Gucci Flagship — Rodeo Drive
Fashion
Prada — Rodeo Drive
Fashion
Bijan — Rodeo Drive
Menswear
Beverly Hills Luxury Shopping Neighborhoods
Four distinct districts define Beverly Hills’ luxury retail landscape.
Rodeo Drive
The world’s most famous luxury shopping street
Two Rodeo
European-style cobblestoned luxury enclave
Beverly Drive
Accessible luxury one block east of Rodeo
Robertson Blvd
Contemporary luxury & celebrity favorites
The Bijan Story — The Most Expensive Men’s Store in the World
420 Rodeo Drive: where appointments are mandatory and the parking spots cost more than most cars.
By Appointment Only
Since 1976, Bijan has operated exclusively by appointment. Founded by Bijan Pakzad, an Iranian-born designer, the boutique dresses a clientele that includes heads of state, Fortune 500 CEOs, and Hollywood A-listers. Walk-ins are politely declined — every visit is a curated, private experience lasting one to three hours.
The Price of Bespoke
Custom suits begin at $5,000 and reach $50,000 for the finest fabrics with hand-stitched details. Bijan’s signature fragrances retail at $300, while limited-edition pieces — including gem-encrusted accessories and one-of-a-kind leather goods — can exceed $100,000. The brand’s annual revenue reportedly exceeds $100 million.
The Yellow Cars
Bijan’s iconic yellow Bugatti Veyron and Rolls-Royce Phantom, permanently parked in front of the boutique, have become one of the most photographed landmarks on Rodeo Drive. The cars serve as both brand statement and art installation — a visual promise of the exclusivity within.
Legacy Continues
After Bijan Pakzad’s passing in 2011, his son Nicolas Bijan took the helm, expanding the brand into women’s accessories and fragrance while preserving the by-appointment model. The boutique remains the gold standard for ultra-luxury menswear — and a landmark that defines Rodeo Drive’s identity as much as any fashion house.
Experience Beverly Hills’ Luxury Scene
Walk the most famous luxury street in the world and step inside its most exclusive store.
Walking Rodeo Drive Beverly Hills — The World’s Most Famous Luxury Street
Inside Bijan — The Most Expensive Store in the World
Frequently Asked Questions
What is the most expensive store on Rodeo Drive?
Graff Diamonds holds the highest Average Price Tag (APT) on Rodeo Drive at $215,000. Known for acquiring and reselling the world’s most important diamonds, Graff’s Beverly Hills boutique regularly displays pieces valued at over $1 million, catering to Hollywood’s elite and international collectors.
Is Bijan really the most expensive men’s store in the world?
Yes, Bijan — located at 420 Rodeo Drive — is widely recognized as the most expensive men’s store in the world. Operating by appointment only, the boutique has dressed presidents, royalty, and billionaires since 1976. Custom suits start at $5,000, with bespoke pieces reaching $50,000+. The iconic yellow Bugatti and Rolls-Royce parked outside are hallmarks of the brand.
Do you need an appointment to shop on Rodeo Drive?
Most Rodeo Drive stores welcome walk-in visitors. Bijan is the notable exception — it operates strictly by appointment only. For high-jewelry viewings at Harry Winston, Graff, and Van Cleef & Arpels, appointments are strongly recommended, especially for pieces above $100,000 or custom commissions. During awards season (January–March), popular boutiques can be extremely busy.
What is the best time to shop on Rodeo Drive?
Weekday mornings (Tuesday through Thursday, 10–11 AM) offer the most personalized experience with fewer crowds and dedicated sales associates. Awards season (January–March) brings exclusive collections and celebrity sightings. The holiday season (November–December) features spectacular window displays but significantly higher foot traffic. Avoid weekends if you prefer a quieter, more private shopping experience.
Is there sales tax on luxury goods in Beverly Hills?
Yes, Beverly Hills has a combined sales tax rate of approximately 9.5% (California state + Los Angeles County + local). Unlike European countries, the United States does not offer VAT refunds to international tourists. This makes Beverly Hills one of the more expensive cities for luxury purchases when tax is factored in, though the exclusive selection and personal service often justify the premium.
What other luxury shopping is near Rodeo Drive?
Two Rodeo — a cobblestoned European-style shopping street — connects directly to Rodeo Drive and features Versace, Jimmy Choo, and Tiffany. Beverly Drive, one block east, offers a slightly more accessible luxury tier with Saks Fifth Avenue and boutique designers. Robertson Boulevard, a short drive south, is known for contemporary luxury and celebrity-favorite boutiques. Together, these streets create one of the densest luxury retail zones in North America.